In a move to further show that they have their sights on taking on the Ipad, Seattle-based Amazon has followed Apple’s lead and penned a deal with a major media conglomerate. With yesterdays signing the users of the various kindles (and the upcoming tablets) will have access to the dozens of monthly periodicals and other media sources (including the Seattlepi.com) put out by the Hearst Corporation.
“Hearst is one of the world’s leading diversified media companies and we are delighted to work with them on this multi-pronged deal,” Steve Kessel, senior vice president, Kindle, said in a statement.
The deal will give the users of the popular e-reader access to some of the widely popular magazine that we grew up with, “popular mechanic”, “Seventeen”, and good housekeeping” along with newer favorites, such as, “O, the Oprah magazine” and “Food Network Magazine”. According to a statement from Amazon the marriage between these two media giants “Amazon will become Hearst’s single-largest third-party seller of print subscriptions for its magazines via digital channels and will work with Hearst in e-commerce”.
David Carey, president, Hearst Magazines, said in a statement: “This bridge between one of the best platform and technology companies and our premier media and content company gives Hearst and Amazon a launching pad to take both our businesses to the next level. Amazon values exceptional content and we are excited about the possibilities. We look forward to working with the Amazon team.”
Amazon began in Seattle in 1995 as a book outlet and struggled for a few year to even make a profit. Now, 16 years later they have become one of the premier e-commerce sites on the web with a globe presence. They have gone from a book outlet to offering movies, games, electronics, having their own widely popular e-reader, and heir first tablet coming out next month.
In the late 1880’s William Randolph Hearst started his first newspaper the San Francisco Examiner. In the next four decades he built that one paper into the world’s largest newspaper chain. The company kept growing after his death in 1951 until now it has become the large multi-media conglomerate that owns newspapers, magazines, television stations, online media outlets, and much more.
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