Hip-hop has evolved over the years since the start of its popularity. It has also taken on different styles within its genre. It has become increasingly more commercial for marketing reasons, but there are those that want to revive the true state of hip-hop and one of these crusaders is Cue Roc.
Cue Roc was born and raised in Queens, New York and spent part of his teen years in Bolivia,South America. He speaks on the experience, “Growing up in Queens, that’s where I crafted the art. Listening to hip-hop free styling I did a lot of mix tapes in my house [and] DJing with local artists, but when I went to Bolivia I took it to another level. That’s when I learned to read and write in Spanish. I started writing rhymes in Spanish, and trying to make Latin Urban Hip-Hop”
Cue Roc candidly explains how he got his rap name, “Since I was little I always liked DJing… One day I watched that movie Juice… and Omar Epps was the DJ and his DJ name was GQ. I took that name Q. Everybody in the neighborhood and around the way just took to it and I added the Roc to the end of it”
As a freestyle rapper he participates in freestyle battles, he summed up his style as, “Straight lyrical,” and that he likes to freestyle “As much as I can I do, always. It keeps me in lyrical fitness,” Cue roc cleverly states.
“True Jefe” is his most recent mix-tape and its in Spanglish. It features hits like, “But We Just Don’t Get Along,” “Ya No Puedo,” and “New Lingo.” The album is a mixture of Spanish and English influenced samples and speaks on life’s trials and everyday life.
On November 11, 2011″Trapped In Time” a 20 plus song all English album will be released by Cue Roc. The album is addressing the state of hip-hop and his outlook on it. “I came up listening to Nas, Raekwon, Wu Tang, Big L and what it evolved to now I feel like I’m trapped in time when it comes to hip-hop.” Cue says of the origination of the album name.
Cue Roc stays busy on the New York scene you can catch him at several hot spots in Ney York. Every Thursday he performs with a live band at Brooklyn’s Five Spot.“I think a band is much better than an instrumental,” he says. He also performs on Mondays at the Karma Lounge and Sullivan Hall. You may see him Tuesday at Pyramid as well.
He has more than just aspirations of being an MC. He also has a business mindset, “I want to bring back that real hip-hop sound… I’m trying to put on a real hip-hop tour that everybody that truly appreciates hip-hop will support it.There is a lot of music that I don’t consider hip-hop. I see how a lot of people in this music business will try and make money off your dream. Whether you good or not and they are just concerned with their fee.”
Stay High Entertainment is his record label, which was established in 2007. He already has artist A Buck, Cardiac Arrest and he’s working on signing Doris an R and B artist.
Cue Roc has been on his crusade since 2000 when he made his first original song. He has balanced school, surviving in Queens, and pursuing his dreams. His life experiences have shaped his music and his passion is going to take him even further. “The hardships are inspirational,” he says. With his positive outlook and authentic sound Cue Roc has the ingredients for success.