Justin Bieber returned to Atlanta, his former hometown, to film a PSA yesterday about the dangers of texting while driving. Producers are hoping that Bieber’s global influence can urge teens to put the phone down and avoid texting while operating a motor vehicle. The public service announcement was filmed right here in Avondale Estates and should start airing soon.
It’s a known fact that texting while driving is dangerous and causes accidents and in some cases severe injury or death. In 2010, 19-year-old Soheb Roy from Atlanta was lucky that he wasn’t killed while driving and texting a friend at the same time. This one bad decision caused the teen to crash his car into a telephone pole, sending the young driver to the hospital with head trauma. He was lucky and survived the accident, but his Acura RSX was totaled when it hit a telephone pole with such force that it snapped at its base.
All parents of teen drivers worry about their child’s newfound independence after obtaining a driver’s license. Texting, talking on the cell phone, and drinking and driving are all very serious and legitimate concerns. On the subject of texting, the American Automobile Association says the risk of a car accident increases by 50% for people who text message while driving. In fact, recent studies suggest that texting while driving may be as dangerous and lethal as driving while intoxicated. Up to a quarter of the estimated 40,000 vehicle fatalities in the U.S. annually can be traced back to distracted drivers who were texting at the time of their accident.
Justin Bieber moved to Atlanta at the beginning of his career to be close to producer Scooter Braun and his mentor, Usher. Concerning his decision to support the “No Texting While Driving” campaign, Bieber said in July…
As a 17-year-old driver, I am aware of the countless distractions that we teenagers face on the road, and texting is one that is preventable. There are too many young people, like Alex Brown, whom we’ve lost because of texting while driving, and it is my hope that, through this partnership with PhoneGuard, we will raise awareness of this issue and create safer conditions for everyone on the road.
Steve Jones, owner of Drive Smart Georgia and Johns Creek Driving School, is happy to hear about Justin Bieber’s upcoming PSA and says…
If just one teen driver listens to Justin Bieber and avoids a crash by not texting, then the PSA has done its job. We talk to all our students about the dangers of texting while driving. Don’t do it because it could potentially be a fatal decision.
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